Under the Microscope with Jenny

I am your host, Jenny Germano - the founder of ICS Consulting. With over 16 years of hands-on experience in the regulated cannabis Industry, I spent 6 years operating vertically integrated licensed facilities in Colorado and the last 10 years consulting nationally across the U.S.

This podcast is dedicated to new and existing cannabis operators and those looking to launch a licensed cannabis business in one state or across multiple. Expect candid conversations on compliance, market-specific insights, startup pitfalls, operational strategies, and tips to manage the overwhelm that comes with launching and scaling in this complex industry.

Join Jenny Germano every Wednesday at 12pm EST in navigating cannabis compliance and launching successful regulated cannabis operations. Whether you’re just entering the industry or scaling up, this is your go-to resource for real talk, real truths, expert insights, and actionable strategies. I've got a great line up of interviews, expert breakdowns and host insights.

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Episodes

Wednesday Apr 30, 2025

In this episode of 'Under the Microscope', host Jenny Germano, a seasoned cannabis consultant, welcomes Alex Hearding from Red Wolf Risk to discuss the intricacies of insurance in the cannabis industry. With over a decade of experience in cannabis operations and insurance risk management, Alex provides an in-depth look at various insurance types, their importance, and the potential pitfalls operators face. The conversation covers general liability, property insurance, product liability, and more, emphasizing the critical need for understanding and incorporating safeguard endorsements into business operations. The episode aims to demystify the complex insurance landscape and offers practical advice for cannabis business operators on managing risks effectively.
For More information, reach out to the host at: ICS Consulting 
Guest Info: Alex Hearing, at Red Wolf Risk
 
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#cannabisdispensary #cannabisoperations #cannabistalk101 #cannabiseducation #cannabis #cannabiscompliance #openacannabisbusiness #cannabisoperators #cannabisdaily  #marijuananews #cannabiscultivation 
 
Time Stamps
00:00 Introduction and Host Background
00:32 Guest Introduction: Alex Herding
01:17 Alex's Journey in the Cannabis Industry
03:45 Challenges in Cannabis Insurance
04:44 Understanding Insurance Basics
07:43 Deep Dive into Types of Insurance for Cannabis Businesses
20:05 What is Risk Management in Cannabis
20:43 Understanding Risk in Business
21:33 The Four Ways to Manage the Risks
22:46 How Insurance Should Work vs. The Reality
24:07 The Importance of Safeguard Endorsements
29:34 Compliance vs. Risk Management
34:05 Roles in the Insurance Industry
39:49 Biggest Losses and Claims in the Cannabis Industry
42:50 Final Thoughts 

Wednesday Apr 23, 2025

In this episode of 'Under the Microscope with Jenny,' host Jenny Germano welcomes Rachael Ardanuy Esq., a cannabis attorney with over a decade of experience in the industry. Together, they discuss how to properly structure a regulated cannabis business, covering key topics such as the importance of legal contracts, real estate considerations, intellectual property, and common mistakes to avoid. Rachael shares her journey into cannabis law, starting from her education at Florida State University (FSU) to establishing her firm, RZA Legal, in Colorado. This episode provides vital information for anyone looking to enter or currently operating in the regulated cannabis market.
 
👉For more information visit my website. 
👉Guest Info: RZA Legal
 
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#cannabisdispensary #cannabisoperations #cannabistalk101 #cannabiseducation #cannabis #cannabiscompliance #openacannabisbusiness #cannabisoperators #cannabisdaily  #marijuananews #cannabiscultivation 
 
Time Stamps
00:00 Introduction and Guest Intro01:09 Jenny's Background03:45 Rachael's Journey into Cannabis Law06:43 Navigating Real Estate for Cannabis Businesses15:22 The Importance of Legal Guidance25:17 Forming a Cannabis Business27:17 Understanding Costs of Goods Sold (COGS) in Cannabis28:09 Importance of Streamlined Business Structures30:33 Forming a Cannabis Business: Legal Essentials35:26 Trademark Challenges in the Cannabis Industry46:12 Common Mistakes in Setting Up Cannabis Businesses55:08 Final Thoughts and Podcast Conclusion
 
 
 

Tuesday Apr 15, 2025

Ep. 1: Getting Ready to Get Ready | Becoming an Operator in the Cannabis Industry
In the premiere episode of Under the Microscope Podcast, host Jenny Germano explores the initial steps prospective cannabis operators need to take to launch a successful business. Drawing from over a decade of experience in the cannabis industry, Jenny discusses essential research, funding strategies, legal considerations, and the nuances of entering both mature and emerging markets. This episode is a must-listen for anyone looking to navigate the complexities of starting or expanding a cannabis business. Join us as we delve into the preparation needed to achieve success in this rapidly evolving market.
 
👉For more information visit my website
 
Subscribe & Rate this Podcast ⭐️⭐️⭐️⭐️⭐️
 
🙏 Follow Me : Apple, Spotify, Amazon Music, iHeart Radio & Youtube
 
#cannabisdispensary #cannabisoperations #cannabistalk101 #cannabiseducation #cannabis #cannabiscompliance #openacannabisbusiness #cannabisoperators #cannabisdaily  #marijuananews #cannabiscultivation 
 
Time Stamps
00:00 Welcome to Under the Microscope Podcast
01:13 Introduction to the Cannabis Industry
02:41 The Importance of Research
04:34 Navigating State Regulations
12:52 Funding and Capital Considerations
17:25 Common Challenges and Delays
25:21 Hiring the Right Legal Help
26:41 Vetting and Building Relationships
31:02 Understanding Market Types and Opportunities
35:10 Opportunities in Mature Markets
38:45 Conclusion and Next Steps

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